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About Us

Our Story

Alt P was conceived by founder James Gentle to unlock our true human potential as a force for good.

The aim is to equip a new breed of managers and their teams to thrive, in an ever-changing business environment.

We believe everyone has latent potential in them. Rather than let this go to waste, we celebrate this human potential and diversity. Leaders need to enhance their human skills so they can trust and inspire their teams to deliver what only we can. In the not too distant future you’ll be managing humans and other forms of intelligence!

People are your biggest source of competitive advantage, with the right leadership and environment.

James brings 30+ years of commercial and leadership experience to you and your business. His career has spanned marketing, business development, innovations, consulting and business coaching.

With James you’ll get:

Strategic direction

Change enabling facilitation

A unique blend of collaborative consultation, coaching style training and challenge.

We are driven by values

People first

Collaboration

Innovation

Action

Sustainability

Alt P
Alternative Perspectives

People centric

We believe that your people are your biggest source of competitive advantage. Even in the age of AI, human skills are vital in fact we think they are more important than ever

Personal Service

People are all different and so are your needs, fears, challenges, aspirations, and motivations. We celebrate diversity, including the diversity of thought.

Action orientated

We support our clients to take action on what they learn, so ideas and insights can be translated into results.

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